INSIA FOR SOCIAL MEDIA
Expand your digital presence by mastering the online marketing game using analytics
Integrate all your digital channels such as FB, GA, IG, Shopify, and more to understand customer touch points and build
attribution for better conversions
Track Bounce Rate, in-depth audience engagement, and social media KPIs to improve your brand positioning and outreach
strategy
Monitor your ROAS (Return on Ad Spend) by evaluating KPIs such as Reach, CTR, Frequency, CPM, and more across different
demographic and geographic segments
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Get a holistic view of your marketing function by getting insights on brand perception, consumption, engagement and conversions
Measure the ROI of your ad campaigns. Evaluate which channel works best for your business.
Understand customer journey
across digital touch points to serve them better
Monitor what type of content pieces reach maximum people based on the customer intent.
Optimize all your content with
the correct keywords to get maximum traction.